ABOUT ISA BUENCAMINO

It's already in you

I left the Philippines to build a global career at Unilever and Interserve. I spent nearly three decades in leadership development — coaching senior executives across cultures and continents, designing programmes that helped people lead not just with competence, but with conviction.

Most of my early clients were men. Senior ones. I was trusted with that work because I understood something about leading across difference that most Western consultants had only studied. I had lived it.

Then I made a deliberate choice.

I founded Women of the World (WOW) Coaching in 2020 — because I looked around and saw what I had needed earlier in my own life and it didn't exist. Since then: 300+ women from 32 countries have come through WOW. They don't leave. They send their colleagues. Their daughters. One sent her mother.

Today I work with senior leaders, organisations, and women at crossroads through What's Inside Ltd — and with women leaders globally through WOW Coaching.

ICF PCC | Faculty, Teleos Leadership Institute | Global Women Peace Ambassador, awarded at UN Headquarters New York, Women's Federation for World Peace, March 2026

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MY HISTORY AND QUALIFICATIONS

"I have lived and worked all over the world and have worked and partnered with a diversity of clients and consultants."

Job titles I have earned in my career include Recruitment Manager, Learning Manager, HR Project Lead, Programme Director, Head of Talent Development, Head of Diversity and Inclusion, Trustee, Chairwoman, Facilitator and Coach.

I have lived and worked in the Philippines, the Netherlands, Belgium, Bahrain and England and ran development programmes in the UK, Europe, North America, the Middle East, Asia and Africa. I had the privilege of not only working with an incredibly diverse talent pool, from across cultures, across functions, across levels but also working with some of the most talented coaches, authors, tutors and facilitators http://whatsinsideltd.com/testimonials. Many of which I still work with today. 

I have led, designed and facilitated leadership programmes for 30 years. While I learned coaching and facilitation skills early on in my career, I spent most of this time on the management side of programme delivery. In 2014 I consolidated my coaching experience with professional training from Teleos Leadership Institute https://teleosleaders.com, an ICF accredited programme. In 2022 I joined Teleos as an associate faculty running the ICF accredited Coaching Essentials Programme. 

Recently, I have been focused on coaching across diversity, developing programmes like (WOW) Women of the World coaching, Multi Cultural Awareness Workshops, Positive Intelligence Workshops and coaching “minority” executives across a diversity of sectors all over the world.

Equal in importance to my practice are my other roles in life which are Partner to my husband and Lead Parent to our children. 

Everything that I have learned from the jobs that I had, the people I worked with and living my life I put into my practice.

What’s Inside Limited was set up 8 years ago

Born out of a desire to help others find their purpose and be happy. What’s Inside' work is based on the belief that most of what one needs to feel fulfilled and be happy is already in them. We work with individuals, who work with others, who work within an organisation. While the nuances of our work is complex, the process we apply is simple. We help them: 

Clarity around what they want, why they want it and what they need to do to get it.
Find the Courage to take the first steps and be visible.
Learn how to play big, be Conspicuous and be visible to those who matter.
Find the Confidence to sustain the changes they have made.